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E-Commerce

Visual Tech Institute's expert e-commerce course banner for online business training.
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Course Outline

Month 01: E-commerce Foundations
Week 01: Introduction to E-Commerce
• What is E-Commerce
• Types of E-Commerce (B2C, B2B, Dropshipping, Wholesale)
• Popular platforms overview
• Online business models
• E-Commerce career paths
Week 02: Product Research & Market Analysis
• Winning product research methods
• Trend analysis tools
• Competitor research
• Pricing strategies
• Profit calculation basics
Week 03: Store Planning & Branding
• Niche selection
• Brand name creation
• Logo basics
• Domain & hosting overview
• Store structure planning
Week 04: Store Setup
• Platform selection
• Theme setup
• Navigation menus
• Product categories
• Payment gateway setup
Month 02: Core E-Commerce Skills
Week 05: Product Listing & Optimization
• Product titles
• Product descriptions
• Image optimization
• SEO basics
• Pricing psychology
Week 06: Order Management & CX
• Order processing
• Shipping setup
• Refund policies
• Customer communication
• Trust building
Week 07: Conversion Optimization
• Landing pages
• Call-to-action strategies
• Checkout optimization
• Upselling techniques
• Speed optimization
Week 08: Payment, Legal & Security
• Secure payments
• Tax basics
• Policies setup
• Fraud prevention
• Website security
Month 03: Advanced & Professional Skills
Week 09: Digital Marketing
• Facebook ads
• Google ads
• Influencer marketing
• Email marketing
• Retargeting
Week 10: Social Media Strategy
• Instagram shop
• TikTok marketing
• Content planning
• Video promotion
• Brand engagement
Week 11: Analytics & Growth
• Sales tracking
• Customer behavior
• Funnel optimization
• Scaling strategies
• Performance analysis
Week 12: Professional Skills
• Client management
• Portfolio building
• Freelancing platforms
• Proposal writing
• Business planning
Price
Rs90 Rs100
Delivery type Private 1-1
Capacity 50 Students
Duration 3 Months
Lessons 41

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